Why The Old Way of Finding a Pre-Qualified MLM Sales Lead Doesn't Work  

When I first started in network marketing, I did everything that my upline told me to do to find the all-elusive MLM sales lead.  I was the perfect and dedicated student for learning how to get MLM leads for less.

Goodness was I in for a surprise!

At the suggestion of my upline, my list of 100 people that I knew or ever knew was urgently prepared (at least I didn’t have to do a MLM lead purchase – not yet anyway).

Included in this list, was my mailman, bank teller, the local grocery checker, friends from high school, distant family members who I had not spoken with in years and anyone who came within three feet of me.

I Just Had to Persuade Them...Right?

I was determined! Once they were within my three-foot range, I had to persuade them, miraculously, that I had the best thing on the market since ice cubes.

Oh, dear, the three-foot rule theory. Yes, I got up the nerve to try it – many times over!

Not only did it NOT work for me, it made me do things that I despised people doing to me.

My nervous stomach, sweaty palms, and dry mouth were all for naught, in attempting to uncover fresh daily MLM leads and I was becoming someone who I did not like.

Not to mention, I was making the mistake of almost all network marketers, and that was, thinking everyone wanted my product.

Now don’t get me wrong, I know that 3% (yes, that is a frightening statistic) of those who join a network marketing business will succeed using this plan of action, but selling 24 hours a day to any unsuspecting friend, acquaintance, or stranger just made me, quite frankly, uncomfortable.

This warm market venture securing a low cost MLM lead actually cost me a lot in frayed nerves, sleepless nights, and anxiousness.

I’d awake each morning, with my first thoughts being, “Who could I approach today? “ And “How would I find a true pre-qualified MLM lead, who needed me?”

Working 24 hours a day, by “sharing” my product with any being that had the misfortune of coming within three feet of me, was not for me.

Of course, you’ll eventually find a few MLM prospect leads, this way, but I needed some high quality MLM leads on a regular basis to get my downline growing fast.

Just Believing In My Product Line Wasn't a Sure MLM Lead Generator Either

Believing in my product line and being a user of it, didn’t guarantee me fresh daily MLM leads either. In fact, the more I talked to my friends and family, the more distant they became and more disillusioned I became
about finding success and finding targeted MLM leads.

I was getting desperate and bolder in my quest for a MLM sales lead.

If a neighbor drove by while I was watering the front yard, I’d flag him down. Here he was my MLM lead opportunity for whom I had been waiting.

Smiling, the poor soul came unsuspecting. Then smack, I’d hit him across the head with my business building opportunity, and then the old familiar glaze or deer in the headlight look would surface.

His smile disappeared, his eyes darted frantically for a way out of his predicament, while I closed in with my net to capture this MLM sales lead (or so I recklessly thought).

Neighbors quit stopping by to say hello – in fact, I think they waited around the corner, to watch me step inside the house, so I couldn’t chase after them!

Then they would speed by, literally flying over that speed bump in the road, to run from the new neighborhood network marketer.

Poor Alicia! What a pitiful site, trying to solicit her friends, and thinking that everyone she met was going to be a MLM opportunity lead.  What had I become in this home based business?

Where would I find my lead MLM source? Is this what they meant by MLM targeted leads?

My Frustration Grew
and Time Was Running Out!

Selling my business opportunity became my number one priority. It didn’t matter that my prospect wasn’t interested. I just thought they didn’t know any better, couldn’t see the “light” on network marketing or they just were not a hot MLM lead.

My upline kept telling me to “just do more”.  

More what though?

Okay – I’m game, whatever “what” was. I wanted to be a true MLM lead generating machine, but I just wasn't looking in the right places (brother was that the truth!).

Badgering my friends and family might work. Unfortunately, I badgered, and it didn’t work either.

Oh, my goodness! Where had this network marketing business led me astray?

Was I chasing people? Was I obnoxious? How fraught had I become to find business builders and build a downline?

Did I need to resort to a MLM lead purchase? And where would I begin to purchase MLM leads? Were any MLM lead generation programs out there? Was a MLM lead seminar the answer?

Okay, I tried it and found that even the MLM lead company that performed the telephone interviews was struggling to find quality leads.

Companies that had MLM leads for sale, would advertise, and ask people if they would like to make $5,000 to $10,000 a month. If someone responded favorably to this ad they would instantly become a MLM marketing lead.

Unfortunately, for me, they were not pre-qualified MLM leads.

I did a lead MLM purchase and fell for it hook, line, and sinker. I was fishing in that big ocean – trying to catch the slippery fish.

I discovered rude and nasty people, phone clicks (the sound I heard when people hung up on me), and for me just plain old-fashioned frustration and fatigue.

Have you ever experienced this? Do you dread making phone calls using this type of a MLM leads source?

Oh, this network marketing business couldn’t get any worse. Trying to find sales leads for network marketing began to be the most challenging job I had ever performed.

Why could I not convince someone to invest and buy what I was selling? Did I need MLM lead training? How could I make MLM lead generation work?

I Did Anything to Secure Sales Leads

I thought maybe I was just losing motivation or steam and so I...

I even considered walking through the yellow pages.  Talk about desperation!

OPENING MY HOME TO STRANGERS

I opened my home to the public to generate a pre-qualified MLM lead. Yes, I had an open house, inviting strangers and anyone who I could drag through my front door.

INVENTORY

Literally, thousands of dollars of inventory lined every single table, counter top, and floor space in my home. Even the dog’s bed wasn’t safe from me displaying my product line.

Each month I continued to purchase my own products to make my quota, and my household cabinets and drawers were bursting with inventory. My credit card balances continued to climb each month, while I searched for my innocent pre-qualified leads.

All in time, I thought, once I find a MLM business lead, then they’ll get two friends to do the business and those two friends get two...,

Oh, dear, you’ve fallen for that too?

Nevertheless, I remained diligent in my search for a pre-qualified MLM lead because I believed in the network marketing industry. I wanted to make a successful home based business, and I could not, and would not, face failure.

So, I Stopped Being Lead
and Started to Lead!

Stepping back from the big picture, and remembering that even the simplest marketing plan will focus on a targeted audience, instead of assuming that everyone is a target, was my first step in the right direction to uncover my pre-qualified MLM lead.

Let’s step back to November of 2006. I was truly in the red with my network marketing business. God bless my husband for supporting me and believing in me. He consoled me daily, while I prayed daily for success. Everything I had tried had failed.

I had contacted every single person on my list of 100, not just once or twice, but multiple times, and sadly, as many as 17 times to one friend.

After all of this, I discovered that my best MLM sales lead would be one who came to me.

Then I did what any self-respecting person would do – I performed a Google search on the Internet.

I needed to generate my own MLM sales lead,
and not just any MLM sales lead,
but a pre-qualified MLM lead.

Now, to be a true MLM lead generator, how was I going to promote myself to others.  Would I post my notice on grocery store or church bulletin boards?

Nope, I needed to think more like a true entrepreneur, and go outside my comfort zone, and learn some skills to secure those MLM sales leads.

What I uncovered,
I will believe for the rest of my life,
was an answer from God.

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